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Video: Small business owner sentiment as inflation rises

October 20, 2022

Inflation is up and the outlook is down.

A confluence of factors as been a drag on the economy through 2022. Small business owners in particular have experienced the challenges of rising inflation, increased interest rates, worker shortages, supply-chain issues and more.

Recently, Nationwide surveyed small business owners to gain insight into what they are experiencing and how conditions may influence their decisions.

You can watch this video to gain insights from our data that will support conversations you’re having with clients. Hear Nationwide’s Ben Ayers and Brian White discuss:

  • Current economic conditions
  • Our market research and small business owner survey results
  • Concerns of small business owners
  • How agents can help business owners through this period

It’s important to note that rising costs can impact commercial property as prices to build, maintain and repair property increase. In this environment, it’s vital that business owners’ coverage keeps pace with these increases, or they can face large expenses if a loss occurs.

You can read more about our survey and detailed results here.


  • The information in this report is provided by Nationwide Economics and is general in nature and not intended as investment or economic advice, or a recommendation to buy or sell any security or adopt any investment strategy. Additionally, it does not take into account any specific investment objectives, tax and financial condition or particular needs of any specific person.

    The economic and market forecasts reflect our opinion as of the date of this report and are subject to change without notice. These forecasts show a broad range of possible outcomes. Because they are subject to high levels of uncertainty, they will not reflect actual performance. We obtained certain information from sources deemed reliable, but we do not guarantee its accuracy, completeness or fairness. Nationwide, the Nationwide N and Eagle, and Nationwide is on your side are service marks of Nationwide Mutual Insurance Company. © 2022 Nationwide