Melissa Viscomi is a Senior Marketing Consultant on Nationwide’s Integrated Marketing team. Her team is responsible to delivery thought leadership programs and a suite of marketing solutions that help agents strengthen their businesses. Melissa is no stranger to “virtual environments,” having conducted business and delivered consulting and training services “remotely” since 2020. She applies her expertise in full-funnel brand building and social strategy to develop business growth through digital and integrated marketing and advertising campaigns.

She has over 20 years of experience driving revenue and customer impact growth for Fortune 100 finance, insurance, and startup brands. Prior to Nationwide, she managed brand and direct programs for Wells Fargo, Farmers Insurance and founded and managed an ad agency with D2C and B2B clients including Hershey Chocolates, Hershey Foods, and Gore-Tex. She also co-authored a FinTech patent to facilitate optimal customer engagement via quantitative receptiveness analysis; and, has another patent pending.

Melissa is passionate about serving her community through teaching English as a second language, and volunteering with Habitat for Humanity and the Ronald McDonald House. Melissa received her B.A from Messiah University. Melissa and her family reside in Exton, Pennsylvania, and her greatest privilege is raising her two sons.