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Innovation Articles


Consumers interest in telematics reaches new heights

Now is a good time to talk to consumers about telematics programs. Findings from Nationwide’s latest Agent Authority research show that more auto insurance customers are ready to give telematics a try than agents might realize. The survey identified other key areas that shed light into consumer views of telematics and how a personal lines agent can be a source of knowledge to counsel their client on telematics—or usage-based insurance—and drive agency sales.  


Tackle these telematics misconceptions to sell more with middle market clients

Nationwide’s latest Agent Authority research found telematics present a prime opportunity for agents to help reduce clients’ concerns and optimize their fleet performance – all while driving agency sales. The survey also uncovered some common misconceptions about telematics, however, that carriers and agents can address with middle market clients to more effectively counsel them on telematics and improve selling success.